What's a Snuffle Mat?

A Snuffle Mat can transform mealtimes into a mentally stimulating and rewarding activity.

Designed to tap into your dog’s natural foraging instincts, this interactive feeding mat: 

🐽 Encourages calm sniffing, which helps reduce arousal levels and support relaxation.

🧠 Increases focus and mental stimulation with a sustained foraging session. 

⏲️ Helps slow down fast eaters, promoting better digestion.

Simply hide dry food or treats within the fabric folds and let your dog enjoy the challenge of sniffing them out.

Perfect as an indoor activity and alternative to scatter feeding.

Snuffle Mats provide gentle enrichment without the complexity of advanced puzzle toys, making it ideal for puppies, senior dogs, and those who are anxious, over-aroused or easily frustrated.

Snuffling helps satisfy the natural desire to sniff, search and forage - keeping your dog happy and entertained!

So whether you're looking to promote relaxation, introduce scent-based activities or add more enrichment to your dog’s routine, this beginner-friendly tool makes every meal more engaging!

Snuffle Mat Kit

An easy craft project for you & enrichment for your dog!

This listing is for a Snuffle Mat Kit, not a completed snuffle mat.

The kit makes for an enjoyable, mindful project to make at home or a lovely gift for any crafty dog owner!

Assembling your own snuffle mat is super simple - just tie the fabric strips around the mat loops. It takes around 2.5 hours to complete, making it a perfect activity to do while watching TV or relaxing in the sun.

By offering this as a kit instead of a finished mat, I can pass on big savings to you.

A ready-made Extra Large Snuffle Mat typically costs £45+ (realistically, more like £50), but this kit provides the same high-quality materials at a significantly lower price.

Plus, you won’t need to meet any fabric store minimum quantities or have to source the materials separately, saving you on postage costs.

I’ve taken care of the faff - cutting all the fabric to size (there's a lot of fabric!) - so you can jump straight into assembling your mat.

Get ready to create a tail-wagging enrichment toy your dog will love!

Inside the box

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  • Heavy-Duty Rubber Mat (X-Large 60 x 40cm)

    Unlike lightweight plastic frames that dogs can easily tip over or push around, this durable rubber mat stays securely in place. Rubber is a natural, non-slip material, providing stability while your dog snuffles. Its weight reduces the chances of flipping or shaking, making for a frustration-free feeding experience.

  • Pre-Cut Fabric Strips

    Choose up to five colours to create a snuffle mat that suits your aesthetic! The fleece fabric is OEKO-TEX® certified, meaning it has been tested for harmful substances and is safe for pets. Many cheap, mass-produced snuffle mats compromise on quality with thin felt that does not make a good snuffling experience and can rip. Since dogs interact with their toys using their mouths, safety is essential. This kit provides high-quality, pet-safe materials to ensure durability and peace of mind.

  • Instructions, Care Guide & Tips

    Although snuffle mats are simple to assemble, I’ve included instructions, a care guide and tips to help you get the most out of your mat. The Snuffle Mat Kit works great as a gift too!

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Order Your Snuffle Mat Kit

I'd recommend choosing 3-5 colours to create your own colour scheme. Once you receive your kit, you can arrange the colours on the mat however you like - mix them together, create solid colour blocks or if you're feeling creative, design your own unique pattern.

Pictured colour scheme: Cosy Autumn

Colour Availability & Help

All colours are subject to availability.

There are a few colours that are currently out of stock. These are due to be restocked in April.

Awaiting restock (towards the end of April):

  • Chestnut
  • Teal
  • Lavender
  • Lemon

I've temporarily omitted these from the colour picker, but I wanted to mention them in case you were wondering where they are.

Need help deciding? Send me a message or use the Chatbox and let me know a general idea of what you'd like and I can put together a combo idea for you.

Made-to-order: Please allow 2-5 working days for dispatch.

Regular price £25.00 GBP
Regular price Sale price £25.00 GBP
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Customer Reviews

Based on 2 reviews
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N
Nigel + Jasper the dog
A fantastic DIY snuffle mat

A few years ago I started making a snuffle mat, coincidently using the same rubber mat, but bought a sheet of felt. Oh dear, cutting the long strips was tiresome and after a few hours work it ended up put away to gather dust.

So when this kit was announced I knew I’d finally make that snuffle mat I’d always promised our dog - pre-cut strips make it so much easier.

Really great kit; I'm sure I’ll get another one :)

L
Lotties mum
Snuffle mat is 5*

I’ve been looking for a large snuffle mat for my dog for a long time but the ‘shop’ bought ones were too flimsy, didn’t seem ‘engaging’ enough or felt rough to touch. I’ve bought the plait and snuffle ball from Chloe before so know the quality of material she used (very good quality fleece, soft and thick). I’d even thought of making a mat myself but didn’t know where to start getting the materials. So, when I saw this kit, it ticked all the boxes. It arrived quickly. The rubber mat is substantial, heavy enough not to be moved around by the dog but light enough to be taken outside to shake clean. The fleece is ready to use. You just tie knots! It took me a couple of evenings to complete. I ran out of fleece but this was my fault as I hadn’t read the instructions properly so I had filled EVERY gap. I contacted Chloe who posted extra fleece strips too me, thank you Chloe. The mat is dense and I can hide a full meal of kibble in the material. Takes my dog a good 10 mins to find all the kibble with an added bonus of kibble that has fallen through the mat when I pick it up. Overall, well worth the money, nice to have made something for my dog and the dog loves it.